Final Images - 1205 - Group & Individual

(Group final images in blog format. 

Assessed Format, A3 with thin black boarder.)

(Week 1 Experimentation, Authors Own)

(Week 2, Photo shoot, Authors Own)

(Week 3&4 Collage & Set Design, Authors Own)

(Week 5 Typography, Authors Own)

Prompt 6 - Final Images - 1205

Skip My ProgrammePROMPT 6:

Prompt 6:

As a group, look through the group work you have created so far and prepare three potential sets of 5/6 images for critique in next week's session. The same image/s can be used more than once, and the sets can combine images from different prompts.

The images below are what we chose as a group that we thought could work well together as a final set. We took these images to the peer critique and later decided which ones we were going to use for the final 6.

What was mentioned in the critique:

• The images should not be restrained to squares (although this display was simply presented for our blog)
• The images without a face work better with the designer
• The monochromatic tint on all the images work really well
• Some images work better with different sets of images

We went away after the critique and thought about what our peers and tutors had commented and used these point to improve. It was quite hard for our group to decide which images to choose ,as it was made clear in the critique most of our imagery was strong. 

Prompt 5 - Typography - 1205

Prompt 5: 

As a Group create a series of 5/6 images that represent your assigned designers aesthetic using only type.The series of images can incorporate drawing, collage, photography, digital manipulation in any way you as a group choose, but must be created entirely from letters and words.

Individually I started to look at simplistic but creative type faces on google. As a group we decide we needed to keep it simple to represent 1205's aesthetic, so I investigated very monochrome designs. Although 1205's current typeface is as simple as Ariel font, I thought it would be interesting to play around with ideas to make it more "fun". I came across loads of 3D fonts that would work really well, creating shadows and texture, I felt that texture was an important factor in our final typography style. To move away from my preferred medium of photoshop I decided to help create physical 3D font using card. At the time brown and black paper were the only colours available to work with, which hindered the final aesthetic. We did persuade the idea using photoshop but agreed it didn't look right. 

We all decided that Substance, Purity and Restraint were perfect words to work with, as well as the brands iconic 1205 "logo". We decided this after our visit to the store, noticing that these words were the ones displayed on the garment labels.

Using trial and error - similar to a technique displayed above - I accidentally discovered the beauty of embossing. With only a week left until the final hand in date it seemed unrealistic to attempt to create this idea physically. I turned to the editing program illustrator and drew a very thin typography by hand and embossed the letters. With a white on white aesthetic I think the outcome was perfect for the brand. I can also imagine the idea being printed for garment labels. Below (In Red) shows my individual contribution to the final 5 images.

(GROUPS FINAL IMAGES, Highlighted Red - Authors Own)